Advertise with us, here’s how

Alyssa Tracy

Marketing for all Cabin Fever Coffee locations.

Email | cabinfeverprojectplanner@gmail.com

We’d love to have your partnership with us in advertising on our coffee sleeves. We don't require anything except for our logo to be included on each sleeve along with your personal advertising design: a logo, a saying, your location, a special coupon, or a certain service you provide are just some ideas. Our logo, somewhere on the sleeve, is the only thing we ask in return for the use of our advertising space. We will also share photos of your completed sleeve from our social media pages and tag you or your business as an extra boost if you’d like us to.  

To help you see your potential reach at our locations, read through below. If you have any questions or to place your business or event on our schedule of sleeves, please contact:

Schedule— See just above

We do have a schedule ready that fills up quickly if you’d like to have your sleeves put in to our rotation. If we don’t have your business scheduled and your sleeves arrive to one, both or all locations, we’ll fill them in on a needed basis and first come first serve. To secure your desired dates, please contact Alyssa as soon as possible. The above schedule is updated once a month, but please reach out before ordering sleeves if you have specific dates in mind.

The customers— 

You can decide if you'd like to have sleeves at one, two or all three locations. We advise deciding your target market first, after the typical coffee drinker of course. Both locations reach a different set of consumers. 

  • Downtown, we have many business people, families and such. But our main target market Downtown is businesses and people working downtown. Then come the families and people wanting to sit for meetings etc. and finally the community. 

  • Southside is 75% drive-thru driven. For sure the cup will go out of the store and in a vehicle. We see many school personnel, staff, families, and community members there. 

  • Cabin Fever at NSCC For sure the cup will go out of the store and into a college student’s hand. We also have a large number of college staff members that will be visiting us regularly. Those are our first two target markets when it comes to our advertising and then we add in the local community members of Archbold, Ohio. This also includes the staff and students at Four County Vocational School located right next door.

After deciding which one, both, or all of our locations fits your target market, you can use the numbers information below to help you decide how many sleeves you’ll need to order.

The numbers— 

  • Downtown goes through approx 750 a week currently and then up to about 1250 a week during the cooler weather and winter months. 

  • Southside goes through approx 1250 sleeves in a week currently, but when the weather is chillier, that does reach about 2,000 in the winter months. Drive-thru is a big difference between locations.

  • Cabin Fever at NSCC we just opened our 3rd location in Archbold, Ohio located inside of Northwest State Community College in 2022. For a guesstimate of sleeves needed, we would say that approximately 150 sleeves in the colder months would get used in a weeks time. We have been serving mostly iced and cold drinks even when the weather is chilly. We are closed there over the weekends too which brings about the lower number.

The sleeve options— 

There are two ways to go... a one-sided print or a two-sided print. You can also find full color and one color prints as well. Of course the more options you choose the higher the cost goes. 

The two sided print is nice for the advertiser (you) simply because of more space to print info on! The coffee drinker's hand goes all the way around the cup too.  Some companies can do two-sided and some can’t. We've had some coffee sleeves sent to us that are hard to work with and not great quality for the money, so we love to direct our friends away from that. It's not good for you or us... or especially the consumer holding the coffee cup. 

We ordered some many times from many places, even from Canada and shipping etc... it gets complicated and a bit expensive. So we have definitely come up with our favorites for cost, quality and effectiveness. 

Purchasing sleeves— 

We have two people that we highly recommend working with. They provide the best options and are both local to us here in Defiance. 

The two sided print is nice for the advertiser (you) simply because of more space to print info on. More info for the money, but find balance in what’s on it too. Some companies can do two-sided and some can’t. And honestly, we’ve gotten some that can but are soooo flimsy feeling and still leave your hand hot holding the coffee cup.

Both of the following businesses have our logo on file and know what’s quality for your money, the consumer, and for us. They'll work to design the best sleeve with you and they'll ship them directly to our stores if you’d prefer. Saves you a trip! 

Our two favorite companies to work with are: 

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